Kidscoast: Seacoast Church
2016-2018 | In-house Designer
The team was tasked with rebranding an outdated logo and all of the collateral that goes with it: volunteer handbook, signage, wayfinding, t-shirts, stickers, etc. The icon needed to fit into the family of icons that were already established for Seacoast Church (the main icon and student ministry icon).
Rebrand
The use of waves and water seemed fitting to show forward movement as well as a journey (an adventure). Kids love the water. How many hours did parents spend at the pool this summer? How many times were they asked to extend playtime in the bathtub with toys…floats and boats? - The logo itself serves many functions. It is a nautical flag, a "K" shape, and also represents the five points of the Kidscoast Ministry Model.
Kidscoast Volunteer Book
Connect Card
This setup is at the booth where parents sign up their children. This card gives them the opportunity to get involved and make a difference.
